In 1519, Hernán Cortés (literally) burnt bridges when he and his men set foot for the first time in continental America – a surefire way of avoiding desertion during the Spanish conquest of the Aztec Empire, and an early example of commitment devices in action.

Burning bridges
- Post author:isev-admin
- Post published:March 24, 2025
- Post category:Old School Behavioural Science
- Post comments:0 Comments
Tags: History